As part of our commitment to selling safe and honest products, Herbs for Horses recently achieved ISO-22000 certification.
“It’s the highest level of global food safety certification” explains Ralph Robinson, owner of Herbs for Horses.
The standards – set by the International Organization for Standardization (ISO) – are designed to ensure that products are safe, reliable, and of good, consistent quality.
It’s a voluntary step for the company, but one that fits with Herbs for Horses overall approach to doing business.
For Robinson, selling an honest and quality product has always been at the forefront of his company’s mission. I have two daughters that used to ride, and when I looked at the stuff they were buying back then, it was full of filler – corn starch, dextrose, soy grit, stuff like that. With my background in nutrition from the University of Guelph, I decided I could do better.?
The ISO is the world’s leading developer of voluntary International Standards. When it comes to food safety, such†standards are intended to protect consumers by addressing issues such as nutritional value, labeling and declaration, genetically modified organisms, and limits on additives, pesticides, and contaminants.
“As far as I am aware we are the first equine supplement company in North America to obtain this food safety qualification” says Robinson.
Failures in food safety can be dangerous and put the health of people and their animals at risk.††Food-related product recalls due to contamination are unfortunately not all that uncommon.
“I think consumers need to be looking at these things,? counsels Robinson. “You can’t rely on the government to protect you. Lysteria in chicken killed people four summers ago. There’s been salmonella in peanut butter, alfatoxins in dog food. To me its incumbent that companies be more responsible.”
According to the ISO, which is made up of a network of the national standards institutes of 163 member countries, companies that chose to implement the voluntary ISO standards and become certified, make a proactive commitment to the principles they stand for: Quality, transparency, accountability and safety.
As a ’boutique’ Canadian manufacturer of herbal supplements for horses and dogs, we are proud to incorporate the rigorous ISO International Standards at Herbs for Horses.